Lowering prices on Vinted: when, how much, and getting ready for Black Friday 2026

Why an item stalls

Vinted's help page on content recommendations says that, to rank listings, it looks among other things at how long the item has been listed, the interactions it has had (impressions, favorites, clicks) and its price. A listing that got no reaction in its first days is quickly buried under new ones, especially if it costs more than similar items of the same brand and size.

There's no point slashing the price on day three: one drop a week, followed by a relisting, is enough to put it back in front of buyers (see our guide Boost your listing visibility with reposting).

Sources: Vinted help, content recommendations

The right pace for price drops

Wait 7 days without a sale, lower the price by 5% of the original price, relist 3 days later, and repeat every 7 days until you reach the floor. Work out each step from the original price, so every drop is the same size and you know from day one where the item will end up.

An example with a Strategy in Bleam's Lifecycle: an item listed at €40, −5% a week, with an 80% floor.

For a sought-after brand, give it 10 to 14 days before the first drop. On a cheap item, €1 or €2 off reads better than a percentage.

The floor price

The floor is the price an item will never go below. Set it before the first drop, not on the evening you're sick of seeing it in your closet: purchase price, costs and minimum margin for an item bought to resell, or the price below which you'd rather keep something from your own closet.

Bleam's Lifecycle sets it between 30 and 90% of the original price (at €40 with 80%, never below €32). To hold your ground on offers, read the Vinted negotiation guide.

Raising the price when an item draws interest

An item that piles up favorites is either underpriced or in demand, and lowering it would just give your margin away. Raise it instead, by 10% of the original price each time it gains a set number of new favorites, up to +30%. As for its favorites, save them for a private offer.

Example: €40 → €44 → €48 → €52 at most.

Price drops and favorites

Vinted's help pages confirm it: members get the notification "The price of the item you've favorited has been reduced", and your followers are notified when you lower a price.

So every drop is a free message to everyone who hesitated. Start with the items that have favorites, make the steps big enough to see (a buyer reacts to €38 instead of €40, not to €39.50), and stick to one drop a week, or the notification stops working.

Sources: Vinted help, notifications · Vinted help, selling faster

Getting ready for Black Friday 2026

In 2026, Black Friday falls on Friday, November 27 (it's always the Friday after the fourth Thursday of November), and all week long buyers come looking for deals. Start three weeks ahead, and treat it as a temporary discount with a floor and an end date.

1. Friday, November 6, 3 weeks before: Put items unsold for over a month on a price-drop plan with a floor. Leave the ones with favorites alone, you'll use them for offers.
2. Friday, November 13, 2 weeks before: Turn on the bundle discount and list your new items, so they have time to collect favorites.
3. Friday, November 20, 1 week before: Apply the last price step: your favorites get the "price reduced" notification just before Black Friday week, and the item keeps that price all week.
4. November 23 to 29, Black Friday week: Relist your best listings and send a private offer of 10 to 15% to every new favorite. Then go back to your usual pace.

Why 10 to 15%? Across 478,885 messages to favorites sent by Bleam sellers from September 29 to October 12, 2026, a 10 to 15% offer made 25.7 sales per 1,000 messages, against 16.9 with no offer or an offer under 10%: 52% more sales (see our study on Vinted negotiation).

On bundles, Vinted's help page puts it plainly: the bigger the discount, the more members are tempted to buy several items. And the discount only applies to bundles: an item bought on its own keeps its price.

Sources: Vinted help, bundle discount

Automate it all with Bleam's Lifecycle

Bleam's Lifecycle does all of this for you. Pick a ready-made Strategy (Anti-stagnation, Clearance, Smart) or your own, shared across all your accounts, set the floor, and Bleam lowers, raises and relists at the right time on every listing you hand it. The Smart template adjusts each item based on what sells in the same type of item and price range, and the Activity log records every action with its reason. For Black Friday, duplicate your Strategy, bring the Steps closer and raise the floor.

Lifecycle is in your Bleam menu, alongside favorite messages and the AI assistant.

Read the Lifecycle help

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